08/01/2024  Johnny Green

What Will Happen in 2024 Within the Global Cannabis Industry?

It is the start of a new year for the emerging international cannabis industry, and 2024 is likely to be a pivotal one, particularly for the European continent. According to domestic lawmakers in Germany, the nation’s adult-use cannabis measure will hopefully take effect this April.

Germany, in many ways, is a metaphorical plug in the European cannabis legalization dam. Once Germany passes its adult-use measure it will likely open the floodgates for other European nations passing similar policy modernization measures.

Cannabis commerce is going to look different in Europe than it does in the Western Hemisphere. In Uruguay and Canada, where cannabis was legalized for adult use in 2013 and 2018 respectively, consumers have a wide array of options for obtaining legal cannabis.

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